When I first started in the toy industry, coming up with great new toy ideas was the absolute hardest part of my job. I spent endless nights scrolling through Google searches of existing toys, looking at random images for inspiration, and feeling totally overwhelmed.
When I did finally land on a good idea, I struggled to pitch them to toy executives, I couldn't communicate with toy factories and froze at the idea of pitching to Walmart.
After 10 years of trial and error, I produced over 500 products, gained 3 patents, and developed multi-million dollar brands that sold at Toys R Us, Target, BJs, and Walmart stores. Lucky for you, I've put the key lessons that I WISH I knew early on, into this free guide.
